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How to turn customer data into smarter CRM
Great CRM starts way before you hit ‘send’. In fact it starts before you build any emails at all
3 hours ago


What we learned at Social Media Conference Cymru 2026
Three of our social team headed to Social Media Conference Cymru 2026 to find out what’s working on social right now.
6 days ago


Stop press? Print magazines are having a moment
For years, we’ve been told print is over and social media is king, but could it be that print magazines are coming back?
Sep 9


The ‘seems like AI slop’ button and what it means for your social media content
LinkedIn has introduced a “Seems like AI slop” feedback option, allowing users on the platform to flag posts they believe are low-quality or overly reliant on AI.
Aug 11


Placemaking starts online: turning scrolls into footfall
People don't experience destinations in a straight line. They discover places on their FYP, Google reviews to see what others think, watch a reel to get a feel for the atmosphere, browse the website, sign up for emails in the hope of a discount and maybe even check an AI summary before deciding whether it's worth the trip.
Jun 3


The biggest mistakes brands make with reactive content
Creating a reactive social media post is a great way to join the online conversation, to involve your community in the fun and maybe get a little more reach and engagement to boot.
May 28


What BrightonSEO 2026 taught us about search, discovery and retail destinations
Our SEO Specialist & Data Analyst, Naomi Chapman, went to BrightonSEO this year to hear what’s next for search, AI and digital discovery, and came back with plenty to think about!
May 14


Why community management is your social success secret weapon
A buzzing comments section is social strategy gold. It boosts engagement, reach and brand visibility all while building a valuable audience connection.
May 14


BrightonSEO April 2026: what we’re expecting (and why it still matters)
BrightonSEO is back, and like most of the industry, we’ll be heading down to the seaside for a couple of days of talks, trends, and almost certainly too much coffee.
Mar 30


How to add entertainment value to your social content
There’s a difference between social content that informs and social content which people actually choose to watch.
Mar 17


Spring clean your marketing strategy for 2026
If you’re ready to dust down your processes and freshen up your strategies, here are a few marketing tips to help you breath new life into your game plan
Mar 10


The lowdown on Markdown: can it really boost AI search?
Every few months, SEO gets a new silver bullet, and in February 2026 it was Markdown. Rumours began swirling that AI search tools favoured simplified formatting.
Feb 26
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